Toothpaste that fights the first cause of gum irritation: plaque, which originates tartar. Reduces plaque. Protects and strengthens the gums. Immediate anti-plaque action to maintain healthy gums. Its formula contains a combination of purifying active ingredients, for anti-bacterial plaque efficacy. Together with the polishing effect, they reduce plaque in 4 weeks with clinically proven efficacy, while maintaining healthy gums, promoting optimal oral hygiene every day.